Women and youth to play key role in forest plantation and preservation : CM
Punjab Newsline, Shimla, January 3-
CM Sukhvinder Singh Sukhu here today launched the official e-commerce website, himira.co.in developed by Rural Development Department to promote the products of more than 3,50,000 rural women associated with 44,000 Self Help Groups (SHGs) across the State. The website aims to provide a global platform for SHG products, enabling these rural artisans and entrepreneurs to expand their reach and increase their income through online sales. He said that Himachal Pradesh State Rural Livelihood Mission (HPSRLM), under the Rural Development Department, was set to take a significant step towards empowering rural women.
The Chief Minister also flagged off seven food vans specially designed to offer SHG women new avenues for income generation. This initiative underscores the commitment of state government to enhancing the livelihoods of rural women and promoting their economic empowerment. He also released a booklet highlighting inspiring success stories of women who have achieved financial independence under the Mission.
Sukhu stated that Him-Era was a symbol of transformation and will be further improved in the coming times.